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Authors Leslie A. Rubin and Ash Seddeek on Write Now Radio!

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Viki Winterton interviews Leslie A. Rubin and Ash Seddeek! 

Leslie A. Rubin is CEO of Image Matterz Consulting, a global executive and strategic communications consultancy. Leslie is focused on helping leaders develop their business communication skills and executive brand. Regarded as an expert in executive communication, Leslie has worked with C-suite business leaders at Cisco Systems, Oracle Corporation, and SAP.

Ash Seddeek is a best-selling author. He coaches leaders, experts, and entrepreneurs on how to create the shortest path to profits and clients. He connects his work to his Own It, Win It, Crush It Profit Success Formula, coupled with the leadership communication strategies shared in the book we will be discussing today. He is also the founder of Top One Percent Seller’s Academy.

In their new bestseller, MEANING: How Leaders Create Meaning and Clarity During Times Of Crisis and Opportunity, they uncover the essential traits of 12 exemplary business leaders. The book documents interviews with 12 diverse business leaders who provide an in-depth analysis of how they successfully dealt with crisis and opportunities. Their book is aimed to help young business leaders and budding entrepreneurs and is deemed a “proven recipe” for effective leadership.