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Franchise Today

Franchise Today

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Welcome to Franchise Today as it celebrates its 15th year in 2024. Join host Stan Friedman, President of FRM Solutions every Wednesday at 12 PM ET / 11 AM CT as he provides full disclosure on what’s going on inside franchising today and serves up discussions with weekly guests, who will talk about best practices for scaling their businesses for sustainable growth, through sensible franchising. Franchising remains an unintentional profession. Most people don't go to school to study about how to become involved in franchising. Rather, some life event causes it to find us. Each episode of the podcast begins with a look back at how franchising found my guest of the week. This is followed by a walk through their career up to and including the present day. It could be either a franchisor, franchisee or a supplier, that provides insights into high-level support services or top-quality products to better enable the franchise community. Each podcast will wrap with a look ahead to upcoming industry events, upcoming guests or important dates on the horizon.

On-Demand Episodes

This week on Franchise Today, Paul Segreto is joined by Scott Lehr, Vice President of US and International Development at the International Franchise Association. This segment of Franchise Today will be extremely informative as... more
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This week on Franchise Today, Paul Segreto welcomes as his guest, Rhonda Sanderson. Rhonda is the Founder at Sanderson & Associates, the premiere PR firm in franchising. For the past 27 years, Rhonda has had a hand in... more
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This week on Franchise Today, Paul Segreto is joined by BJ Emerson of Tasti D-Lite. Featured in Twitter's Business 101 Case Study, BJ has spearheaded the integration of the Tasti D-Lite brand experience with online communities by... more
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Franchise Today Host, Paul Segreto, is joined by Amy Nichols, CEO and Founder of Dogtopia, a full-service dog day care, spa and boutique franchise. An avid participant within Social Media, especially Twitter, Amy shares her thoughts and... more
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This week on Franchise Today, the discussion will focus on starting a franchise organization and the issues and challenges facing startup and young franchisors today. During the first half of the show, Paul Segreto will be joined by... more
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This week on Franchise Today, Guerilla Marketers Todd Woods and Eddie Leonard join Show Host, Paul Segreto, for a packed hour of discussing Guerilla Marketing for Franchisees and how its principles benefit the entire franchise... more
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This week on Franchise Today, Paul Segreto welcomes as his guest, David French, Vice President, Government Relations at the International Franchise Association. Paul and David will discuss franchise compliance and the... more
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This week on Franchise Today, Paul Segreto welcomes as his special guest, Deb Evans, CEO at Computer Explorers. Paul and Deb will focus on utilizing social media within franchising with particular emphasis on how it can provide multiple... more
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This week on Franchise Today, Paul Segreto welcomes Retire-At-Home Services Vice President of Franchise Development, Jonathan Martin. Paul and Jonathan will discuss Retire-At-Home's progression from a small family-owned business... more
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This week on Franchise Today, Host, Paul Segreto, welcomes Franchise Foundry CEO, Christian Faulconer. Paul and Christian will discuss various forms of Integrated Franchise Marketing and how IFM works within traditional marketing... more
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